KERRY · ACCOUNT INTELLIGENCE

Ashfield Creamery visit briefing

Visit: Tuesday 28 July 2026
Elena Novak, Head of Product Development
Prepared for Aoife Byrne (Account Manager)

Trailing 12-month wholesale
€330.0K
ranked #3 of 15 customer accounts
Revenue, Q2 vs Q1 2026
−18%
Q2 €73.2K vs Q1 €89.3K
Reorder overdue
14 days
expected 13 Jul 2026 · ~6-weekly cycle
Missed co-ingredient attach
~€1,760/mo
Tastesense Sweet, never ordered

Monthly wholesale revenue

Aug '25 – Jun '26 · no orders in July to date
Ashfield CreameryNetwork average per customer
0 €20K €40K €60K Aug '25 Sep Oct Nov Dec Jan '26 Feb Mar Apr May Jun €46.0K €35.5K Network avg €25.3K

Better Dairy solution completion

14 of 15 customers run the solution · network average 79%
0% 25% 50% 75% 100% Bramble Grove Dairy Co. Hoeve Zuivel Fjord & Field Foods Oatfield Plant Kitchen Lácteos del Sur Alpine Crest Frozen Laiterie du Vercors Boyne Valley Dairies Clonmore Cheese Co. Verde Plant Dairy Vale & Vine Chilled Molkerei Steinbach Nordvang Mejeri Ashfield Creamery 41% network 79%

Plant-based and dairy-free share of range

network average 5% · Ashfield Creamery effectively unranged
0% 3% 6% 9% 12% Bramble Grove Dairy Co. Vale & Vine Chilled Lácteos del Sur Clonmore Cheese Co. Nordvang Mejeri Oatfield Plant Kitchen Alpine Crest Frozen Fjord & Field Foods Hoeve Zuivel Casa Lattea Molkerei Steinbach Verde Plant Dairy Laiterie du Vercors Ashfield Creamery 0.2% Boyne Valley Dairies

Watch-outs before you walk in

  • Off-spec stock on order KD-88162 (8 Jun 2026) is still unresolved. The replacement is five weeks late and credit CR-118204 is not showing on her account. She has said she will not release the next order until both land. Outlook · care call 14 Jul 2026
  • A Verdenza Bioscience rep has been in twice this month with trial pricing. care call
  • A line changeover in April pushed two development projects back and volumes dipped with it. Go gently on the revenue conversation. Salesforce CRM · visit 24 May 2026

Suggested talking points

  • 1Close out the delivery issue before anything commercial. Confirm the replacement dispatch and credit CR-118204 in writing at the start of the meeting.
  • 2Her batch volumes support about €1,760 a month of Tastesense Sweet. Bramble Grove Dairy Co. doses it on every batch (100% completion) and cut added sugar without touching the taste profile.
  • 3Propose a small plant-based trial. Dairy-free launches are up 24% in Europe and 18% in North America, and Elena's oat drink brief is still open.

Measured for every customer

refreshed from SAP and Salesforce CRM overnight
Network benchmark table
CustomerTTMQoQCompletionPlant-basedLast orderStatus
Bramble Grove Dairy Co.€512,655+6%100%9%25 Jul 2026on track
Nordvang Mejeri€385,738-3%59%7%17 Jul 2026on track
Ashfield Creamery€329,970-18%41%0%1 Jun 2026overdue 14d
Oatfield Plant Kitchen€317,309-2%90%7%16 Jul 2026on track
Casa Lattea€293,648-3%5%18 Jul 2026on track
Laiterie du Vercors€283,098-1%85%3%18 Jul 2026on track
Verde Plant Dairy€262,5500%73%3%11 Jul 2026on track
Hoeve Zuivel€262,300+2%96%6%24 Jul 2026on track
Fjord & Field Foods€236,673-2%94%7%17 Jul 2026on track
Molkerei Steinbach€216,163+4%69%4%10 Jul 2026on track
Alpine Crest Frozen€213,311+6%88%7%7 Jul 2026on track
Clonmore Cheese Co.€166,002+4%75%8%22 Jul 2026on track
Lácteos del Sur€142,068-2%90%8%19 Jul 2026on track
Boyne Valley Dairies€130,3450%76%0%25 Jul 2026on track
Vale & Vine Chilled€114,630-4%70%8%25 Jul 2026on track